Websites | Brochures | Adverts | Sales literature | Press Releases
At the heart of all good marketing communications sits cracking copy written to change consumer behaviour.
Writing to your market – accurately – is crucial. A single product launch may have several different markets. My marketing background helps me prepare an accurate content-focused strategy before my fingers hit the keys.
Confident promotional writing can be powerful stuff. Understanding your marketing objectives gives it extra bang. I know that writing news for press releases for example is completely different to writing copy for packaging or a magazine ad.
I work very well with in-house teams and external agencies and am used to slotting in and becoming part of a project team. Project Management techniques allow me to stay on track and ensure my part of the project is delivered within your time, budget, quality and process standards.
Contact me to talk more about your press or promotional needs.